Nanna’s takes new direction
Nanna’s takes new direction with Indulgent Mini Crèmes
Patties Foods has introduced the new Nanna’s Indulgent Collection Mini Crèmes to Woolworths supermarkets and independent retail freezers nationally.The premium range of delicious mini Crèmes includes smooth Caramel, sweet Strawberry and rich Chocolate. Each dessert box contains 16 pieces of flaky pastry base topped with an indulgent crème filling and topped with a drizzling of shaved Belgian chocolate.
“Consumer research has shown us that more people are entertaining at home and dessert is often a pressure point, so they’re looking for ‘dinner party approved’ solutions. Retailers are calling for something new in a category that hasn’t seen true innovation in some time. Nanna’s Indulgent Collection Mini Crèmes are our response to these appeals, we are known for constantly exploring the next big food trend and responding with a market pleaser,” said Anand Surujpal, general manager of Marketing and Innovation at Patties Foods.
Nanna’s Indulgent Collection Mini Crèmes bite-size pieces are ideal for an entertainment platter – at home, the races, a New Year’s Eve party or a picnic. The pastry brand has been around since the early 1950’s when the owner, Alex Mutch, opened his first cake and sandwich shop in Pitt Street, Sydney. Patties Foods bought Nanna’s in 2003.